Category: Video

24 Jan 2024
Virtues Of Video

The Virtues of Video

Video is the most potent medium your brand can use to convey your vision and values to consumers. In fact, 91% of today’s marketers are already using video content to boost their online presence and reel in engaged users (and the rest of them are seriously missing out) [1].  Video is also the Internet’s favorite […]

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20 May 2022
For the Love of Brunch: Two Coal Interns Make a Video

For the Love of Brunch: Two Coal Interns Make a Video

This semester, Coal Creative continued the tradition of a video project to add to The Internship Chronicles collection. Our two interns, Alijah and Donald, created a video that highlighted something they both loved about the NEPA region — BRUNCH! Alijah and Donald traveled to three different spots to grab brunch:  Bartari, located in Scranton Henry’s […]

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27 Oct 2021
Coal Creative - Creative Juidce - Video: From Vision to Views

Video: From Vision to Views

Video is ubiquitous in our lives. We see it all day from the morning news to social media and cinematic blockbusters to family videos. Video is an important tool for marketers, thanks to its effectiveness. The medium is perfectly suited for a documentary-style testimonial that introduces a business or a TV ad designed to close […]

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23 Apr 2021
Coal Creative is looking for a videographer

Video Production Specialist

Overview Coal Creative is looking for someone to join our team as a contracted video production specialist!  Core Responsibilities Work directly with the video team to assist in various parts of production and post-production including: Coordinates and arranges lighting, shooting angles, placement of audio equipment based on requirements. Responsible for editing and assembling recorded raw […]

 492 total views

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08 Sep 2020
Osterhout Summer's End Seafest Promo Video

Ahoy! Osterhout Summer’s End Seafest Promotional Video

Ahoy! We collaborated with NEPA community staple The Osterhout Library to create a promotional video for their Summer’s End Seafest, an innovative fundraising event that keeps social distancing in mind while still providing an incredible and fun experience for library supporters. Check out the video below:     The Osterhout Library team came to us […]

 1,144 total views

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14 Feb 2020

Meet Our New Video Production Intern!

Meet our video production intern Ian! Ian is a junior communication studies major at Wilkes University, with a minor in marketing.  With our January 30th ribbon cutting on the horizon, we had initially decided that we would not bring an intern on for the 2020 winter semester — then we met Ian. On top of […]

 3,491 total views

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20 Jan 2020

The Fuel Behind Coal Creative’s Videos

Believe it or not, our video department (or the “Video Bois” as they like to call themselves internally) did not exist a little over three years ago. Our Creative Director, Samuel O’Connell, joined Coal Creative as a freelancer to help finish off a one-off video project for the then Luzerne County Visitors Bureau. When he […]

 5,789 total views

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12 Dec 2019

It’s time for the Fall 2020 Intern Video Project Reveal!

Each semester we inform our incoming interns that they will have the opportunity to work on a video project that they solely own. This semester was a bit more interesting considering we did not have a video production intern on the Fall 2020 team. Rather, we had two Social Media Management interns, Shanie and Nicole, […]

 6,776 total views

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03 Dec 2019

Collaboration Highlight: Maxx Strength

In 2019, the innovative power-couple behind Maxx Bench, honed in on their product line of revolutionary workout equipment with the mission of “Pressing The Limits Of Performance & Innovation” under the new umbrella brand of “Maxx Strength”. We had previously collaborated with them to film and edit high-intensity workout videos for a separate, still in […]

 10,253 total views

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02 Oct 2019

Coal Creative Spent An Evening In CASAblanca

On Thursday, September 19th, CASA of Luzerne County held their annual “An Evening in Casablanca” event. Which is described as an event that brings together business leaders, politicians, volunteers, donors, and friends in support of a single mission — to provide a court appointed special advocate to each and every abused and neglected child in […]

 11,337 total views

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