About Coal Creative

our team
is our fuel.
our team is our fuel.

We always say that the greatest strength of Coal Creative is the people who work here.

Coal Creative Marketing Team - Wilkes-Barre Pennsylvania

We always say that the greatest
strength of Coal Creative is the
people who work here.

our history

What started in 2008 as a portfolio website for founder Gerard Durling to take on more web-design freelance work, has grown into a group of like-minded creatives producing brands, websites, content, videos and more.

Gerard hired the first employee, multi-talented designer and developer Matt Simoncavage in 2016, and soon after Holly Pilcavage joined the team. With the addition of her entrepreneurial, organizational and people skills and her passion for making a difference, Holly brought her big ideas and set the stage for huge growth.

Fast forward 4 years– Coal has grown from a graphic and web design firm to an award winning marketing agency that boasts: A growing video production team, a roster of intern alumni who are taking on NEPA and beyond by storm and a team of endlessly creative individuals who lead their individual fields in innovation, productivity and efficiency.

As we learn and grow, we will continue to focus on the creation of a company culture that provides a space for our expanding team to do what they do best while creating opportunities for them to be the best at what they do for our clients, and our community.

States Holly
Has Visited:


Total Siblings
Sam Has:


Albums in
Matt's Library:


Pounds Alex Can
Lift with Each Hand:


Times Will's Been
to Disney World:


Travis Plays:


Brianna Owns:


Total Pets
Samantha Has:


Number of Bands
Jordan Is In: