Video has become the most powerful digital marketing tool available today. At Coal Creative, our award-winning video production team of master visual storytellers specialize in using state-of-the-art equipment to capture and produce your vision, whether your vision is a:
• Commercial
• Promotion
• Interview
• Documentary
• Narrative
• Animation
From pre- to post-production, we collaborate to produce content that connects with your target audience through compelling, interesting and emotionally engaging videos. They tell your story while making your business, organization or narrative come to life.
green screen filming
Sometimes shooting on location is tough. Our office is conveniently located in downtown Wilkes-Barre, Pa., and is outfitted with a green screen studio that allows flexibility in design and concept. We’ll shoot your segment from multiple cameras in order to produce a smooth and cohesive piece.
We understand that not everyone is comfortable reciting lines in front of a camera. Our studio is equipped with a teleprompter to ensure your message gets to your audience perfectly.
on-location filming
Have camera – will travel. We’ll meet you in our own backyard or across the country. Our video production team is nimble and efficient in setup, shooting and tear-down at the location your vision calls for.
We have mobile green screens for shoots that require special effects or the flexibility of a blank background.
drone videography
When you need a higher perspective for a specific shot, or to create that memorable, breathtaking moment with video, our certified drone pilot takes to the skies to capture aerial footage in stunning 4k. Our video team uses the latest technology to capture higher-level imagery for cinematic, promotional or for mapping purposes.
storyboarding / scripting
“I’ve got the vision” is a phrase you’ll hear after an initial brainstorm with our production manager. Before the cameras start rolling, our team will take the passion, ideas and concepts of your business and translate them into a visual outline that builds its way to your goal.
Knowing that you are the expert at what you do, we take a highly collaborative approach as we craft your message. This phase of video production is critical to ensure a smooth, stress-free shoot. It also gives you a clear idea of what the final product will look and feel like.
editing
They say when an actor wins an award for a performance, they should thank the editor. Our post production team takes all of the footage and pieces it together in a way that clearly, efficiently and often powerfully conveys the desired message. It’s no small task and it can make or break the final product.
Our award-winning editing team takes your project across the finish line, delivering your vision on time, with your satisfaction guaranteed.
special effects / motion graphics
Our post-production team specializes in adding visual elements to captured footage. We use advanced 3D modeling, motion graphics, animated text and more to dynamically enhance, transform and inform.
learn more about our video production team
The Virtues of Video
Video is the most potent medium your brand can use to convey your vision and values to consumers. In fact, 91% of today’s marketers are already using video content to boost their online presence and reel in engaged users (and the rest of them are seriously missing out) [1]. Video is also the Internet’s favorite […]
For the Love of Brunch: Two Coal Interns Make a Video
This semester, Coal Creative continued the tradition of a video project to add to The Internship Chronicles collection. Our two interns, Alijah and Donald, created a video that highlighted something they both loved about the NEPA region — BRUNCH! Alijah and Donald traveled to three different spots to grab brunch: Bartari, located in Scranton Henry’s […]
Video: From Vision to Views
Video is ubiquitous in our lives. We see it all day from the morning news to social media and cinematic blockbusters to family videos. Video is an important tool for marketers, thanks to its effectiveness. The medium is perfectly suited for a documentary-style testimonial that introduces a business or a TV ad designed to close […]