Wyoming County Heart and Soul approached Coal Creative with a straightforward goal: creating a digestible and beautiful report of community values and aspirations. But there was a steep hill to climb—a nest egg overflowing with community statistics, spoken stories, and … Read More
Author Archives: matt
How to Size Your Posts for Instagram’s New Layout
It’s that time of year again! We’re all getting a new Instagram layout change and, this time around, developers set their sights on our feed and grid layout aspect ratios. In the past, pictures appeared on your profile’s feed with … Read More
One Last Gift Under the Tree: Recapping Coal Creative’s Holiday Campaign
The season of giving may be over, but Coal Creative has one last present for you: a flurry of facts and figures detailing the success of our holiday campaign. … Read More
A Behind-the-Scenes Look at Our Holiday Campaign
Learn the ins and outs of video testimonials from the production experts at Coal Creative, NEPA’s leading creative agency. … Read More
Lights, Camera, Answers: Video Tips for Marketing Interviews
Learn the ins and outs of video testimonials from the production experts at Coal Creative, NEPA’s leading creative agency. … Read More
Why Audio Is 50% Of Your Video Quality
Poor audio quality distracts from the rest of your video. Learn to enhance sound during shooting and post-production with these tips from Coal Creative. … Read More
Navigating Social Media Messaging
Consider for a moment that 90% of the world’s 5 billion social media users follow brands and businesses [1]. Likewise, 76% have purchased at least one item they’ve seen on their feeds. Evidently, people enjoy interacting with brands and discovering … Read More
Print Designs That Can Elevate Your Marketing
Print advertising is as powerful as it’s ever been! Learn key tactics for designing business cards, mailers, and more with this guide from Coal Creative. … Read More
Should Community Involvement Be A Part Of My Company’s Marketing Strategy?
According to recent studies, 71% of consumers believe in the importance of supporting socially responsible brands [1]. From donating to internationally recognized charities to using eco-conscious packaging and more, there are plenty of different ways to signal your brand’s commitment … Read More
A Guide to Social Media Image and Video Sizing in 2024
Over 90% of internet users want to see more video content from their favorite brands. Additionally, two-thirds of consumers prefer learning about new products and services via short-form videos, rather than text and other mediums [1]. Consumers don’t just crave … Read More