One of the most common misconceptions about NEPA is that there is nothing to do here. Visit Luzerne County set out to change that notion with their new Fun in LC campaign, which CoalCreative helped with by creating a video and new banner ads. The video highlights their various services that locals can use to find whats going on in their area with the click of a button. The video highlights the multiple ways one can access Visit Luzerne County at any time to find whats going on in their area. With the video also came the hashtags #hereinLC and #nearLC, which they are hoping individuals use when they post on social media about all the fun things there are to do in NEPA.
Visit Luzerne County had us create two versions of the video – one to be utilized on social media, and the other to be shown before movies at the Cinemark movie theater in Moosic. You can see the movie theater version below, and make sure you keep up with us on social media to see the other version!
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